Asides

Judith Lindenau ostensibly writes specifically about realtor associations, but really she’s a must-read for association execs of all stripes. Delightfully straightforward. This is a fantastic post on meaningful evaluation of association programs.

Association Trends reports that the Recording Industry Association of America referred to the late Michael Jackson as one of the most “significant figures in human history.” Hmm … let’s get real, people.

We’re looking for a smart, talented and energetic person to fill the new position of Communications Director. Download more information (pdf) here.

Another interesting case study from the magazine world: The Atlantic, oddly enough, discusses The Economist, whose success is especially notable given the failure of its competitors and its complete lack of an “online strategy.”

Associations Now is always an interesting read, but this month’s article “Are Your Exhibitors Happy?” (along with its sidebar, “Do you want people to exhibit or don’t you?”) is one of the best articles they’ve run in years.