So apparently the new DC CVB tourism slogan is “Create Your Own Power Trip.” Which I suppose is their attempt to be hip like “whatever happens in Vegas stays in Vegas,” but, um … well.
“Power trip” has a rather negative connotation to begin with, and then it also emphasizes that there are politicians in Washington (and let’s face it, tourists come here in spite of them, not because of them).
But I’m sure they paid a lot of money to some firm to do a lot of research before they decided on it, so I’m sure they must know what they’re doing …
Just for fun I tried to think of a few alternative slogans that might do a little better to entice visitors to the DC metro area. I could only come up with a couple:
“The Nation’s Capitol: You Have to See It At Least Once”
“Washington, DC: We’ve Added a Few More Monuments”
“The District of Columbia: Where Our Museums Are Free and Our Gun Laws Are Unconstitutional”
Actually there were a few more, but they really just went downhill from there.
(Uh, for the record … I KID because I LOVE … )
